Who is Jerry Delle Femina?
He is a legendary advertising visionary, book writer, restaurant
owner and inspiration for the popular show Mad Men. He first began when he became a junior
copywriter in 1961. In 1967 he founded his own agency Della Femina Travisano & Partners. The company was huge
and nearly brought in $250 million a year. During this time, he worked with
accounts like Meow Mix, Pan Am, Beck’s Beer, Blue Nun Wine, Chemical Bank, and
Dow Brands. He left that agency in 1992 and took a 6 month hiatus where he
opened up two successful restaurants in New York and that same year he opened
up another agency called Jerry Inc. Jerry is also a book writer and wrote From
The Wonder Folks Who Gave You Pearl Harbor, which was a best seller, and An
Italian Grows in Brooklyn, which didn’t really sell at all.
